IDEO and a Story of Design


A exclusive look behind the curtain at IDEO, the global design firm, who for 40 years (and counting) has changed the way we think about design.

Production Company: Dress Code (

Director: Dan Covert Executive

Producer: Brad Edelstein Head of Post Production & Operations: Tara Rose Stromberg Head of Production: Amy Dempsey

Producer: Sheree Shu Production Manager: Cheng Liu

Cinematography: Joe Victorine Additional

Cinematography: Jon Hokanson Editor: Dan Covert

Assistant Editor: Nick Stromberg

Art Director: Elena Chudoba

Design: Elena Chudoba, Brooke Bamford, Rasmus Löwenbrååt

Animation: Vincenzo Lodigiani Color: Daniel Orentlicher

Archival Research: Richard Kroll

Production Coordinator: Jonathan Dontchev

Music + Sound: YouTooCanWoo Location

Sound: Matteo Liberatore, Donny Tam

Photos: Dirk Ahlgrim, Dennis Boyle, Tiffany Knight, IDEO

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